Mindpact helps the good guys grow (we'd never work for Monsanto or Booking). We accelerate and increase your positive impact, creating quadruple wins: Flourishing business, loyal customers, empowered employees and a healthy planet.

Our methods: training, consultancy, creative workshops & coaching on the job.

Our topics:

    • Understand & change behaviour: nudging, psychology & customer journeys
    • From idea to human centered and rapid innovation: design thinking, lean startup and user research
    • Create strong digital experiences: UX & CX strategy
    • Transforming way of working & mindset of teams and ultimately the organisation


Jeroen van der Heijden - Founder of Mindpact.
Jeroen is fascinated by the psychology behind design & behavior. When helping teams innovate, I always focus on creating the sweet spot between people, planet and profit.


  • For 9 years: UX strategist & playability specialist at Valsplat - design consultants. Clients included Marktplaats, KLM, Funda and IJsfontein.
  • Head of Customer Experience & Research at PostNL Innovation Studio.
  • Check my LinkedIn profile.

Get in touch
Call +316 4181 4509, drop me a line at jeroen@ignitedminds.nl or leave your details below.

Bram Heijnen - Founder of Mindpact

Systems thinker, entrepreneur, creative strategist: Coming from an architectural-psychological background I have a natural interest in social context and dynamics. I tend to approach a topic by critically reviewing existing content and the momentum surrounding it.  A broad experience in various fields allows me to zoom in quickly on critical details, ask relevant questions and (re)define strategic goals.
In the past few years, I have been developing products for corporate, cultural and social organisations. Clients include: Rohde&Grahl, Ludwig, Achmea, municipality of Utrecht.

Check my LinkedIn profile. 

Get in touch
Call +316 4801 6673, drop me a line at bram@ignitedminds.nl or leave your details below. 

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KVK nummer: 70618429
BTW identificatienummer: NL177366527B01
Bank: NL95ASNB0707036526
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