In the Year of the Volunteer, we're developing and deploying a 2-year train the trainer program. Volunteer organisations learn about: behavioral change, design thinking & customer journey mapping.
Each track is 4 months and includes design sprints, rapid prototyping. To maximize knowledge retention, we mix our online courses with workshops, challenges and microlearning.
Train 12 traditional teams to think inside-out & human-centered. Plus create innovative concepts to recruit volunteers. Coach those teams in building those concepts in real life.
Phase 1 - Training behavioral psychology, design thinking & customer journey mapping. Based on this knowledge we helped teams create innovative recruitment campaigns.
Phase 2 - We coached 12 teams in 4 groups. They worked out the concepts and experiments in real life. In several sprints we optimised the designs, using the lean startup framework: build-measure-learn.
"Because of the hands-on approach we achieved results. This gave us a real boost. Less talking, more action!"
"Jeroen & Bram are two very enthusiastic trainers"
Squlas playful learning games needed to be sold. How to convince and convert new parents? And how to keep current kids engaged so parents will renew the Squla licence?
Mindpact service: Training for marketing & UX team in
behavioral design psychology.
"Our team was very excited and fully inspired!"
Impact Hub: Workshop, brainstorm & talk: Helping Circulair entrepreneurs "cross the chasm" and reach mainstream markets. Using insights from behavioural psychology and design.
National Sustainability Convention: stimulating positive behavior of the attendees using nudges throughout the convention. Examples: food waste, travel by public transport, gamification cards to entice conversation.
Nudge has a community of 80k people, who all want to contribute to a better world. We collaborate with Nudge and her partners to accelerate the transition to a sustainable future.
Also we train the Nudge personnel to become better behavior change designers and incorporate design thinking into daily work.
TU Delft challenge
Our digital teams need to be more customer-driven. To this end, we want to work with customer journeys so we design our digital services with students, teachers and other target audiences in mind.
Training for digital team in customer journey mapping & behavioral psychology. Consultancy on user research.
Our UX & digital design team needs to become even better. We need knowledge & know-how on influencing behavior & design thinking.
Training for digital team in customer journey mapping & behavioral psychology.
Samen Ouder Worden challenge
Help our teams reduce loneliness among the elderly. Change their mindset and give them a innovative way of working for recruiting volunteers. Also guide our teams
Make our teams mo, by making teams more more making teams more changing the mindset of volunteer teams. Change the mindset of local teams in design thinking & customer journey and help them create innovative concepts to recruit volunteers. Guide those teams in building those concepts in real life.
Phase 1 - Training psychology, design thinking & customer journeys.
Phase 2 - Designing innovative concepts for recruitment campaigns, together with local teams.
Phase 3 - Coaching local teams to materialize those concepts and test them in real life. In several build-measure-learn sprints we rapidly optimised the designs, using the lean startup framework.
Do you also want to make more positive impact with a better team?
Get in touch: firstname.lastname@example.org / 0641814509